Objective: Enhance the Budweiser brand presence with the NASCAR racing community with a fun and exciting interactive 2006 NASCAR racing game for the company web site, http://www.budweiser.com/.

Challenge: After D&D Marketing created the concept for “Red Alert,” they enlisted SteadyRain, which was challenged to provide an online application that mimicked D&D’s concept.
“We needed a program that could accept a large amount of registered users and then allow them to make a pick,” said VP of Operations Joe Marcallini. “The application also had an email distribution requirement that would contact each registered user when they registered, made a pick or won a pick, and remind them to make a pick for the next race.”
Budweiser also required a secured backend administration menu that would allow an administrator to add a new race, add racers and dates. In addition, it would display reporting of the current site results and registered users.

Solution: Visitors to the site can click on the Red Alert icon. They then are asked to register and log on. After clicking on the “Make Your Pick” button, a randomly selected action/driver pick is generated and email verification is sent to the player. Players are then invited to watch the next NASCAR race. If the player’s action/driver pick is the winner, the player will receive an email notification and be entered into a sweepstakes for weekly prizes, as well as the Grand Prize drawing.

Objective: Design a technological look and feel with easier navigation that better fits with the company’s emphasis on customer service. Allow staff to easily and quickly update content.

Challenge: Enable visitors to one product to know what other products were available and utilize a content management solution so staff could quickly and easily update site with up-to-the-minute event information and product releases.

Solution: Consolidate and re-brand various product web sites into one that integrates with their existing systems. It now has easy to find content and information, using functional elements like drop-down menus. Building the site’s shell and integrating content management technology, which allows the staff to frequently and easily change content.

Objective: Redevelop ESP's existing web site within the DotNetNuke (DNN) Portal Solution, allowing ESP’s staff to update content and add new tertiary pages on their own accord.

Challenge: Developing a new, consistent look and feel and integration with their existing CRM system. SteadyRain was asked to provide a solution for lead generation forms on the web site to interact directly with ESP’s existing CRM and Sales Management software.

Solution: The creation of an award-winning web site that provides valuable information to a specific audience while also allowing internal staff the flexibility of content management and adding new pages and functionality through the DNN portal solution.

Objective: Create an extranet that can be used by Teachers, students and staff to disseminate classroom and school-related information to many audiences. Develop a professional web site that matches Chaminade’s core philosophies as a learning institution.

Challenge: Create a DotNetNuke (DNN) portal web site enabling permission-based content to be displayed for certain audiences.

Solution: Teachers, administrators and staff members can post content and information related to their individual class assignments, team activities, club activities, parental content and messages and other. Parents and students can log in and see specific information on class assignments, report cards and more.

Objective: The Elvis Tribute Cruise is produced and promoted by St. Louis based Jazz Cruises, LLC. The main objective for the site was to provide an online presence for the newest of their themed cruises and provide information about this Elvis Tribute Cruise in a medium that is as flexible as the cruise information and updates tend to be with an event such as this.

Challenge: Creation of an additional cruise web site to the Jazz Cruises, LLC family of cruise sites that mirrors the same easy-to-use navigation in the other sites, but provides a unique design that would differentiate the Elvis Tribute Cruise from the other sites.

Solution: Development of a colorful and electrifying web site that supports improved online marketing efforts of the Jazz Cruise brand and utilization of content management, which allows Jazz Cruise staff members to keep all entertainment lineups and cruise information up to date, quickly and easily.

Objective: Provide a clean, easy to navigate web site that provides client with ways to integrate their off-line marketing programs on the web site.

Challenge: Provide a wealth of different types of content within an easy to use, intuitive web site design that would attract new customers and strengthen relationships with existing ones.

Solution: Through planning sessions and meetings, SteadyRain was able to build a solution that provided visitors to their web site with information and resources for their personal lives as well as their business lives – The Personal You and The Business You tabs as well as provide marketing consistency across channels.