Online marketing, in more and more cases, should really be referred to as marketing. With an increasing shift in dollars from offline to online, many organizations find online marketing is their marketing—are you competing there?
– Thompson Knox, Vice President of Internet Strategy
Solid plan means solid research
An effective marketing strategy begins with solid research. SteadyRain’s objective is to attract the “right” visitors by maximizing your website’s visibility. At SteadyRain, we will conduct a comprehensive analysis of your company’s website. From this sound research, we will determine, design, and implement the best online marketing strategy for your business. Together, we will develop the marketing campaigns and solutions that fit your company’s specific needs and budge.
Education and exploration of online marketing
SteadyRain can provide a detailed exploration of the Online Marketing channel opportunities available to the forward-thinking business of today. Many senior marketing staff are still wrapping their mind around these concepts and are trying to gain a true understanding of what the channels are online, so that effective decisions and test-marketing campaigns can be deployed to test channel effectiveness just as has been done for years offline.
However, more and more of our clients are not interested in the educational process of online marketing and are much more interested in have a trusted firm research the marketplace, assembly a cohesive online marketing strategy, launch the campaign in the channels that make the most sense and manage the campaign as it thrives.
SteadyRain’s unwavering commitment
The same unwavering commitment that has made us well renowned is applied to all of our online marketing services. SteadyRain will bring you the same expert knowledge and practiced processes no matter which online marketing engagement you employ. We will first kickoff our consulting engagement with a comprehensive site analysis. Once we have gathered our research, we will assist you in determining the best strategy for your needs.
- Online Marketing Channel Overviews
- Campaign Development
- Campaign Goals Definition
- Keyword and Keyphrase Research
- Baseline Online Exposure Analysis
- Competitive Analysis
- Campaign Budget Estimates