Search engine spiders are built to read text. Title text. Header text. Body text. Text in divs. Text in buttons.
Search engine spiders are really good at reading text.
This is why search engine marketers conduct keyword research, optimize text, pick out the perfect title and write informative meta descriptions.
Images are different.
Images are a vital aspect of your on-page design. They help sell products. They inform. They inspire. They can break up a boring block of text and make your website lookgood.
What’s it like to be an image? People love to look at you, but search engines can’t see you. What good is it if people would love to look at you, but nobody is looking at you because nobody can find you?