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POPtions! Digital Marketing Strategy Partnership

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Services rendered for this project:
Expanding Online Reach with Strategic SEO Campaigns

POPtions! Popcorn enlisted SteadyRain’s digital marketing team for the development of a comprehensive search engine optimization (SEO) and digital marketing strategy. Following a consulting engagement to determine the true online goals and target audience of the business, SteadyRain presented the following deliverables:

  • A comprehensive SEO Technical Analysis
  • Description of and strategy for a number of potential new digital marketing avenues including paid advertising, social media marketing and more
  • Identification of online opportunities for the brand
  • Budget-appropriate digital marketing recommendations

After this evaluation, POPtions! Popcorn moved forward with an ongoing digital marketing campaign management program with SteadyRain to launch and manage the developed strategy and broaden the reach of their gourmet popcorn products. Results of these efforts include search optimization of the pages and content on the POPtions! website, resulting in an increase in online conversions and visitor engagement.

View our work: www.poptionspopcorn.com

Contact SteadyRain to learn more about our digital marketing strategies.

Project Successes

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  • Increased online conversions
  • Enhanced visitor engagement
  • Expanded digital brand reach

Press Releases

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POPtions! Popcorn Partners with SteadyRain in Online Marketing Engagement

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