Need Help? Call Today.

314.446.0733

Menu

Need Help? Call Today

(314) 446-0733

Menu
Get Started

Case Study Detail

Services Used
  • Digital Strategy
  • Digital Marketing

Build-A-Bear

Build-A-Bear Workshop needed a strategic SEO partner that could provide SEO strategy to improve online revenue.

Industry
  • Retail
Platform
Explore More

Need a similar solution?

(314) 446-0733

Challenge

During a continued decline in organic search traffic and revenue generated through organic search, Build-A-Bear Workshop needed a strategic SEO partner that could provide a clear and actionable SEO strategy to improve online revenue through organic search.

Solution

As a result of an in-depth discovery phase, SteadyRain provided Build-A-Bear Workshop with a comprehensive SEO Site Analysis, which provided a detailed outline of those areas most affected by organic search and recommendations on how to improve search engine visibility. SteadyRain has continued to provide Build-A-Bear Workshop with SEO strategy and campaign management with a focus on increasing qualified organic web traffic directed specifically toward product pages within the E-commerce website. As a strategic partner, SteadyRain also provided Build-A-Bear Workshop with an SEO transition strategy as they integrated their entire catalog into a new E-commerce data management platform. SteadyRain provided an SEO strategy to ensure that the newly launched website would not lose value in search engines and/or lose organic search traffic which are extremely common whenever a business launches a new website.

Results

Through SteadyRain’s recommendations and strategy implementation, the Build-A-Bear Workshop website was transitioned successfully and went on to experience an 20% increase in revenue generated through organic search traffic compared to the same quarter the previous year. SteadyRain continues to improve the organic search visibility of the Build-A-Bear Workshop website through active content optimization, strategy development and implementation, and integration with other vendors to meet the growing demands of the online retail industry.

Services Used

Strategic Planning

Use digital planning to build projects over time and ensure success on your schedule.

Learn More

Local SEO Services

Local SEO helps customers near you find your products and services. SteadyRain's SEO experts can provide a comprehensive local digital marketing solution to help you dominate local intent. Location pages, Name Address Phone (NAP) consistency, reviews, and map-pack optimization are all used to drive more calls and visits.

Learn More

Paid Search Marketing

Paid search marketing will help you stand out when it's most important. Our paid search experts will create a comprehensive campaign tailored to your goals. We drive high-intent clicks that convert and build granular account structures, align ad copy to queries, and optimize bids to reduce CPA. Bottom line: We know what to target and when to bid to increase your ROI.

Learn More

Paid Social Marketing

Social media is no longer a choice if you want to stand out from the crowd. SteadyRain helps businesses push the right ads to the right audience across platforms like LinkedIn, Meta, and more to drive discovery and convert brand followers into brand fans.

Learn More

Search Engine Optimization (SEO)

At SteadyRain, SEO is more than just writing content. Our services encompass website technical fixes, content strategy and execution, data analysis, and authority building to grow qualified, organic traffic. This includes audits, information architecture, content briefs, and ongoing optimization.

Learn More

View Our Work

Dent Wizard

Dent Wizard needed a digital brand overhaul for consolidation of multiple web properties and enhancement of customer engagement across multiple audiences and devices.