Technical SEO Issues, Internet of Things and more: today’s tech news thursday

Welcome to Tech News Thursday, a compilation of the latest technology news. If you want to catch the best mobile development, web design, search engine optimization, social media, internet strategy recommendations and more in one place, this is the weekly list for you.

SEO &SEM

Successful search engine optimization goes way beyond identifying and utilizing the right keywords. As you kick off your 2014 SEO strategy, review your website for the five common technical SEO issues that could be holding your brand back.
 
Earlier this week, Matt Cutts, Google’s Head of Web Spam, declared the death of guest blogging for SEO. Many online marketers and bloggers panicked. Google provided clarification to help everyone calm down. 
 
Running out of ways to increase your website’s backlinks? This week Moz shared 31 link building tactics to help spark some creative inspiration for your brand.

Mobile

technology news st. louisFacebook is currently testing ads in third-party mobile apps. The program is currently in beta, so you can’t jump on this opportunity yet. However, get ready for the social network’s mobile ad program. It’s on its way.
 
The age of the Internet of Things is here. Not exactly sure what that it is? Learn more about this new technology force and how your business can gain a competitive advantage by jumping on the bandwagon.
 
“65 percent of all email gets opened first on a mobile device.” How do your email campaigns appear on a smartphone and tablet? If you need help with design or optimization, our team would love to help.

Social Media

Are you struggling to determine a return on your investment for your social media efforts? Check out this guide to determining the best metrics for each stage in the sales funnel.
 
Is your fridge looking empty? Pinterest announced a new feature that suggests recipe pins with specific ingredients. Great for that last day before grocery shopping!   
 
Did we miss a great article? Have a question on something you read?  Leave a comment below or contact us today