Challenge
Washington University Physicians, an extension of Washington University’s School of Medicine, and one of the largest academic clinic practices in the nation, approached SteadyRain seeking a new website, SEO services, and paid search campaign management.
Solution
SteadyRain initiated a consulting period to gain an accurate understanding of Washington University Physicians’ business objectives. After developing a comprehensive digital strategy, the agency produced a website design with the goal of increasing the web user’s access to information. Upon entering the development stage, SteadyRain included a feature in the new website to give the user the ability to search for doctors by their specialty and the office in which they are located.
Additionally, SteadyRain provided thorough keyword research to be used to write content optimized for search engines to ensure a successful website launch.