Featured Project: Songfreedom

press release

Through partnerships with companies that include Sony Music Entertainment, Universal Music Enterprises, Warner Music Group and Capitol Records, Songfreedom’s unique product offering provided SteadyRain’s web development team the opportunity to create an ecommerce solution that not only allows a user to legally license some of today’s most popular music, such as Jason Mraz, Colbie Caillat, Rob Thomas, and Ingrid Michaelson, but to also create a shopper-rich experience.

Customers will have the opportunity to create a user profile on the Songfreedom website and access previously licensed song information per project as well as rate and tag those songs as favorites to be used in future projects.

In addition to listening to audio samples, Songfreedom’s site allows all users to filter, sort and search products by song attributes, such as tempo, length, rating and event genre to allow them to even more effectively match the track with a project.


http://www.songfreedom.com/

 

 
consulting
 


  
Wolf Hollow Golf Club

SteadyRain worked with Wolf Hollow Golf Club on a thorough consulting engagement to develop a scope of work that encapsulated several major areas of focus, which included Online Marketing and Website Maintenance for the existing Wolf Hollow website.

The consultation provided very specific recommendations and suggestions pertaining to the existing Internet strategy and future implementations for Online Marketing and Website Maintenance. The Online Marketing Consultation included a thorough assessment of the Search Engine Optimization, Pay Per Click and Social Media campaigns that were currently in place as well as ways in which to thoughtfully expand current processes and procedures in order to increase Wolf Hollow’s return on investment. In addition, Wolf Hollow is currently located in Missouri, which required SteadyRain to provide an Online Marketing strategy that focused on the local market in order to capture the target audiences.

The items presented were designed to work as a way to not only enhance existing campaigns but also the ability to build upon the Online Marketing foundation in order to continue to see results over the long term.

In order to effectively consult on Wolf Hollow’s Online Marketing, a Website Maintenance Consultation occurred, which focused on the overall conversion health of the Wolf Hollow website. SteadyRain’s Strategy team provided specific opportunities to Wolf Hollow in order to encourage and increase conversions on the website as a result of the improvements from the Online Marketing strategy.

www.wolfhollowgolf.com

 

 

 
design
 


Landmark Bank

Landmark Bank wished to design and develop a new website that would enable employees to manage content themselves, while still providing an easy-to-use site organization and navigation for the user. With an impressive end result, Landmark Bank representatives are delighted at the overwhelmingly positive response from both old and new customers. The DotNetNuke Content Management Solution is a perfect fit for the staff, while the tabbed-browsing navigation is a favorite of visitors.

www.landmarkbank.com

 

 

development
 


Missouri Botanical Garden

The Missouri Botanical Garden partnered with SteadyRain to accomplish a robust yet cohesive digital landscape redesign for the internationally-known attraction. SteadyRain successfully integrated the user-friendly content management system DotNetNuke (DNN) and accompanying modules to better service the flow of important site information as well as providing a platform for time-effective content management. The Garden and SteadyRain also worked together in an intensive consulting process, gaining a vital 360-degree view of the Garden's current organizational structure, market overview, and the changing needs in development and support around the 10+ sites of the Garden. The result: a magnificient redesign that speaks to every audience that visits the Garden.

www.missouribotanicalgarden.com

 

Missouri Division of Tourism

SteadyRain joined ranks with Missouri Division of Tourism to update and develop new functionality for the website as a whole. SteadyRain implemented numerous features including an event calendar and a quick form, which allows industry members easily add a listing. With these current features and the many exciting future possibilities, Missouri Division of Tourism’s site has made and will continue to make substantial progress in the industry.

www.visitmo.com

 

 

Mobile
 

 


Missouri Division of Tourism
Mobile Website
 

After the overwhelming success with the national Road Trip Rewards mobile marketing campaign, the natural next step was to provide website visitors a mobile-optimized experience that provided the same benefits as VisitMO.com in the palm of their hands as on home computers. Now, making travel plans for both local and out-of-state visitors is accessible no matter where they are located.

One important feature for the mobile site is the enhanced search functionality. Because it is for the on-the-go visitor, the user will decide how to narrow the search based on the location of an event, for example. This will be accomplished by selecting the destination’s region or city, zip code, or by utilizing the mobile device’s location to define their search.

 

 


BusyEvent "Engage" Tradeshow App
iPad Application
 

SteadyRain partnered with BusyEvent for the development of the tradeshow iPad application (app), Engage, and the app’s website application complement. Developed with HTML 5 technology, Engage’s customizable design can be branded for each unique client and is designed to encourage tradeshow attendee participation. With the addition of the website application component, once the attendee registers with the iPad app, the attendee can visit the website application post-tradeshow or conference to review “favorite” items. The Engage iPad app is equipped with reporting functionality for the clients, which can include users’ behavior both on the iPad and website application.

 

 

 

Online marketing 
 

BarnesCare
Site Analysis

BarnesCare asked SteadyRain to help them better understand their website's strengths and weakness regarding Search Engine Optimization and develop a strategy for success. SteadyRain performed a detailed SEO Technical Analysis of the BarnesCare website, providing a clear 360 degree view of their current adherence to SEO Best Practices for both their branded site and their social profiles. Utilizing the information detailed in the analysis, SteadyRain then created a prioritized SEO Roadmap. This custom Roadmap outlined the best strategy for achieving success within the major search engines.

www.barnescare.com

 


Landmark Bank
SEO Strategy & PPC Campaign Management

SteadyRain’s focus was to assist Landmark Bank with a few fundamental online marketing challenges. SteadyRain was tasked with increasing organic search visibility, providing clear and transparent reporting, and increasing web traffic via paid search in Google. By providing Landmark Bank with a comprehensive online marketing analysis, a Search Engine Optimization Road Map, and targeted keyword analysis, SteadyRain provided Landmark Bank with a successful online marketing campaign that drove targeted traffic while lowering overall cost.

www.landmarkbank.com

 

 

Ecommerce 
 


Kaldi's Coffee Roasting Company

Kaldi’s Coffee approached SteadyRain with the desire to increase revenue by upgrading their retail and wholesale Internet businesses to a new level. With a rapidly growing regional and national client base, both for retail and wholesale sales, the need for two separate, fully functioning and user-friendly ecommerce experiences was necessary. The robust, new site utilizes the DotNetNukecontent management system and successfully marries both ecommerce stores under a single framework and domain. The retail store found on Kaldi’s new site is entirely open to the public, while the wholesale store is password protected allowing for limited access to a select group of account holders. Online business has continued to grow for Kaldi’s, and we are confident that the new tools they’ve been provided will only continue that trend.

www.kaldiscoffee.com

Kakao Chocolate

SteadyRain and Kakao Chocolate teamed up to rework and upgrade the company’s website. The strategy for Kakao’s website upgrades included the addition of shopping cart functionality and ecommerce, which would enable Kakao customers to make purchases directly from the website. SteadyRain integrated a PayPal solution that can be easily managed by Kakao, while still creating a new avenue for potential clients to purchase gourmet chocolate products. Kakao began receiving orders within days of the website relaunch and saw large volumes of orders through the system during the holiday seasons.

www.kakaochocolate.com

 

multimedia
 


Rohan Woods School

SteadyRain worked with Rohan Woods School to create a successful redesign and launch of their website. SteadyRain began the reenergizing of the site with an in-depth consulting process and identified numerous promising areas of improvement for current site including a section of the site “Just for Kids.” This area of the site features custom-designed games and activities for those considering or already attending Rohan Woods School. It engages potential students and parents and helps to communicate the tremendous focus the staff has on the students. SteadyRain filmed, edited, and composed the original musical score and footage of the promotional video featured in the header of the new site. The teachers, parents, and community response to the new website has been outstanding.

www.rohanwoods.org

 


Ben Hur Timeline

Ben Hur Construction wanted to accentuate the celebration of their centennial and highlight specific projects they have done throughout the years.  SteadyRain devised an inventive Flash presentation allowing Ben Hur Construction to share their history and expertise in an interactive manner to all who visit their website.

www.benhurconstruction.com